VDP stands for variable data printing, also known as personalized print.
It is a powerful tool that lets you attract the attention of your target audience. It can range from simply including the customers' name in the graphics of a direct mail piece to using data intelligently to create a unique piece tailored for each individual in your database (images and text can change depending on the demographics of each individual).
If you are not equipped for high volume variable data printing we can handle it for you. We can either print the entire job or perform variable data overprints on specific sections of your printed materials. Please submit the contact form above to discuss your needs.
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